Press Pilates
Year
(2025)
Location
Sumner, WA
What we provided
/ Design / Fabrication
Category
/ Fitness Studios
(About Project)
Press Pilates is located within a brick heritage building on a prominent street corner — a setting that shaped both the challenge and the opportunity. The goal was to introduce signage that respected the building’s character while still taking advantage of its visibility. Rather than overpowering the architecture, the signage needed to feel considered and integrated, using the corner location to create clear street presence and an intuitive sense of arrival. We designed custom Pilates studio signage, including an exterior blade sign and interior brand signage, tailored specifically for a heritage building and corner storefront.
(Solution)
We designed a focused signage package that responds directly to the building and its corner setting. A custom exterior blade sign was created to extend from the brick façade, using the corner location to improve street visibility while remaining complementary to the heritage architecture. Inside, a refined reception sign anchors the front desk, providing clarity at the point of arrival without overwhelming the space. Washroom signage followed the same material language, creating consistency across all interior touchpoints and supporting intuitive wayfinding throughout the studio.
(Result)
The finished signage enhances the studio experience from arrival to exit. The exterior blade sign increases visibility from multiple street angles, the reception signage establishes a clear sense of arrival, and the interior signage supports a calm, uninterrupted flow through the space. The result is a cohesive Pilates studio signage system that feels architectural and intentional — strengthening brand presence while respecting the character of the heritage building.
(Signage Insights)
Pilates studios benefit from signage that reflects the calm, focused atmosphere of the space while still creating clear visibility and brand recognition.
Common signage elements for Pilates studios include:
Exterior blade signs to improve visibility from sidewalks and street corners
Reception feature signage to establish a clear point of arrival
Illuminated logo signage that reinforces the brand without overpowering the interior environment
Wayfinding signage that supports intuitive movement through reformer rooms and studio spaces
For brands expanding across multiple locations, a repeatable signage system helps maintain visual consistency while adapting to different studio layouts.
At Neon Studio, we design custom signage systems that balance visibility, brand expression, and architectural integration — ensuring each studio feels both distinctive and cohesive.
